300 dpi images at large sizes can produce extremely large files - in the gigabytes range. Preparing files for Large Format Printing does not usually require the higher 300 dpi image files commonly associated with other printing methods. All this does is give you a really huge file size. There’s a common misconception that bigger files need more resolution than normal print jobs-this is simply not true. This is where a number of traditional print designers and desktop publishers find themselves in unfamiliar territory. Where traditional print methods have you working in the 300-dpi (dots per inch) range, large format basically reverses that thinking altogether. The traditional rules of file dimension and resolution used in standard offset printing don’t necessarily apply. When it comes to file preparation of large-format banner printing, there’s a different mode of thinking.
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